About the Project

NURHI Distance Learning Education (DLE) Videos

Brief:

Develop long distance teaching aids for family planning service providers that will address attitudinal issues and re-train practitioners. The key objectives were to get service providers to conduct themselves professionally in the dispensation of their duties irrespective of their personal biases and also ensure that the skills acquired during trainings are sustained.

Execution: We segmented the tasks into 2 key areas – thematic and demonstrative. We developed 12 thematic scripts that addressed specific thematic issues and 6 demonstrative scripts that refreshed 6 professional topics.

 

We also ran a separate print campaign, urging the importance and benefits of family planning across the major regions in Nigeria. Each material utilized visuals and language designed to appeal to the nuances of each region.