About the Project

Brief
Communicate that SOLO is more than a phone. SOLO phones allow access to over 1 million tracks of music and endless videos

 

Execution
Communicated that SOLO is more than a phone, more than voice calls and text messages. SOLO is about access to endless entertainment – music; a home theatre in your pocket, a private cinema in your hands and a total entertainment package

 

Results
Prompt off take of products and client could not cope with demand